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Expectant Mother’s Guide Rate Card
Expectant Mother’s Guide Rate Card
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Expectant Mother’s Guide
incorporating the
Expectant Father’s Guide
Rate Card 2013
2013 issue to be published in November 2012
NOW IN ITS 17TH YEAR
PREGNANCY AND EARLY PARENTING GUIDE
TO FACILITIES IN SOUTH AFRICA
PUBLISHER:
Baby Talk Consulting cc
Reg: CK93/04507/23
PO Box 15047, Lambton 1414
Editorial and Head Office: (011) 827-4810
Advertising: (011) 827-6912
e-mail: babytalk@mweb.co.za
website: www.babytalk.co.za
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ADVERTISING RATES
Bookings are allocated on a first-come, first-serve basis and are dependent on space availability. The Guide offers a broad spectrum of advertising options and it is important, therefore, that bookings are received timeously.
Main body – Rates
| Double Page Spread |
R53 750 |
| Full Page |
R31 500 |
| Half Page |
R19 250 |
| Quarter Page |
R10 000 |
Includes agency commission. Excludes VAT
Classified Ads Rates
Excludes agency commission. Excludes VAT
CONTENT
Concise informative articles written by professionals to correspond with directory information and provide to-the-point tips for care during pregnancy and babyhood.
MATERIAL REQUIREMENTS
- Completed booking form (available for download here)
- Hi Res PDF file on disk; with 3mm bleed included; a composite CMYK file; centered on page; colour proof
- All material supplied (whether on disc or not) must be accompanied by a chromalin. We cannot guarantee the colour or layout accuracy otherwise.
- Delivery address: 31 Barnard Street, Hazeldene, Germiston 1401.
- A high res PDF can be emailed to marike@fullcircle.co.za + babytalk@mweb.co.za
MATERIAL SPECS: A5 PORTRAIT
| A5 Full Page Portrait |
Half Page horizontal |
| Type: |
132mm wide x 194mm deep |
Type: |
132mm x 89mm |
| Trim: |
148mm wide x 210mm deep |
Trim: |
148mm x 105mm |
| Bleed: |
154mm wide x 216mm deep |
Bleed: |
154mm x 111mm |
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| Half page vertical |
Quarter page |
| Type: |
52mm x 194mm |
Type: |
54mm x 81mm |
| Trim: |
68mm x 210mm |
Trim: |
60mm x 87mm |
| Bleed: |
74mm x 216mm |
Bleed: |
66mm x 93mm |
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| Double Page Spread |
Bleed: 3mm all round |
| To be sent as 2 single pages |
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FORMAT
A5 portrait
TECHNICALS
| Scheduled Print |
November 2012 |
PRINT RUN
60 000
TARGET READERSHIP
LSM 7 – 10
PAYMENT
Within 30 days of invoice
DEADLINE
Booking : 30th July 2012
Material : 31st August 2012
DISTRIBUTION
- Childbirth educators
- Medical aids with maternity programs
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- Specialist baby retailers
- Retailers and bookstores serviced programs by RNA Distribution
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Please download a booking form here. |
